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Our approach

Follow the sale. Decide the work.

Kontext Group uses the 3M method to connect the buying journey: get found, get chosen, keep customers. Strategy sets the direction; measurement supplies the evidence for each decision.

Discuss the workExplore the services

One connected customer journey

Strategy

Who to reach. What to offer. Where to invest.

  1. Get found

    Paid media, search and content bring the right companies to you.

  2. Get chosen

    Your website and sales follow-up turn interest into a decision.

  3. Keep customers

    CRM and email support the next purchase and the relationship.

Measurement

One view of acquisition, sales and retention.

Three ways to work together

Review

Examine a defined question and the agreed evidence. The written decision note sets out findings, uncertainty and the recommended next action.

Compare reviews

Advice

Work through a decision with your team. Agree the question and written follow-up, with implementation retained by the people already responsible for it.

Implementation

Delegate a defined correction or ongoing job. The scope names the permissions, work, accountable people and checks that establish completion.

Discuss a project

From scope to handoff

  1. Define the job

    Agree the outcome, affected surfaces, outputs, responsibilities and commercial terms before work begins.

  2. Gather the evidence

    Provide the access and history needed for the selected scope. Record the baseline and any limits on what can be checked.

  3. Make the decision

    Separate observations from assumptions. Choose the correction or recommendation the evidence supports.

  4. Check the handoff

    For implementation, verify the agreed behaviour. For review or advice, hand over the written output with its limits and next owner clear.

Before we begin

Do we need to replace our current team or agency?

A review or advisory engagement can support the people already doing the work. The scope distinguishes their responsibilities from the work you delegate to Kontext.

Must we buy a review first?

You can commission a defined project directly when the job is already clear. A review is useful when an unresolved question needs evidence before that decision.

What do you need in the first request?

The business question, relevant website or platforms, and the people who can decide and act. Detailed account access follows the selected scope.

Choose the help that moves the decision.

Bring the question or correction you need to resolve. Decide which evidence, responsibilities and output belong in the engagement.

Discuss the work

Review, advice and implementation are scoped separately.

Start with

  • The decision or change you need
  • The evidence available to support it
  • The work you will retain or delegate